Management Profiles
Larry Ward
President
Larry Ward brings over a decade and a half of marketing and advertising experience to Political Media, Inc. as its President and CEO.
In 2006, Larry used cutting edge political animations to help pass nine eminent domain initiatives across the country. They were also successful in a number of local, congressional and statewide primary elections.
During the 2004 campaign cycle, Larry harnessed advanced technologies to create a database of over 130 million opt in email addresses.
He also worked on President Bush’s 2004 campaign with several influential PAC’s, the US Chamber of Commerce. Additionally, he consulted on five victorious Senate campaigns and fourteen top tier congressional races.
Larry burst onto the political scene in 2002 under the tutelage of world-renowned political consultant, and Fox News commentator Dick Morris. Using Dick’s political savvy and Larry’s online marketing expertise, the two were able to influence several key congressional and gubernatorial races across the country.
Currently, he sits on the Board of Directors of three internet and direct marketing companies, the Social Security Institute and is a regular contributer to several political and new media publications.
Larry is a New York City native and attended Dowling College where he studied business and advertising.
Christopher Pernice
Creative Director
Christopher is the among the elite in the industry with more than 15 years of design experience. Chris creates with leading edge technology in all aspects of new media, multimedia, Internet design and development, video production, and graphic arts.
His creative and technical flexibility have helped provide a number of solutions for a broad range of clients.
Christopher is a native of New York City.
Daniel Stepanian-Bennett
Project Manager
Originally from Rochester, Michigan, a suburb of Detroit in southeast Michigan, Dan attended Oakland University in his hometown of Rochester. He graduated in the spring of 2007, receiving departmental honors with a Bachelor of Science degree in Marketing from the School of Business Administration and a minor in Political Science, while also studying Pre-Law and Communications with a focus in American Sign Language.
During his second year in college he started his own disc jockey company called “DJ ESBY Music & Entertainment,” a self-funded venture where he served as the businesses as sole proprietor. He interned with the Detroit Tigers during the 2005 season; the same year the Major League Baseball All Star Game was played in Detroit.
After graduation in June 2007, he spent a short time at BBK, Ltd, a turnaround management firm in Southfield Michigan as Marketing Assistant.
In September 2007, Dan moved to Washington DC as part of the Capital Gateway Program with the Armenian National Committee of America. As a Capital Gateway Fellow, Dan helped advance the agenda of the Armenian-American community through meetings with legislative staffers and Members of Congress. He later found a position at nationally renowned political advertising company Stevens, Reed, Curcio & Potholm serving as Media Associate until June 2008.
Janelle Ward
Communications Director
Janelle worked as the Director of Client Relations for a legal staffing agency. She handled all customer relations as well as managed the client relationships within the law firms and the relationships with the temporary personnel. She also acted as the office manager, dealing with all aspects of human resources and accounting.
Before her work at the legal staffing agency, Janelle worked as Director of Sales and Marketing for an executive office suite company. She managed over 125 accounts. Many of her clients were ambassadors and representatives of foreign governments, presidents and CEOs of multi-billion-dollar corporations, media and television personalities, top politicians and lobbyists, and law firms. She understands what it takes to manage high-profile clients.
Janelle is a Northern Virginia native and a 2006 graduate of George Mason University, with a Bachelor of Arts in Communications. Her concentration was in Pubic Relations.
Janelle joins the Political Media, Inc. team primarily as a copywriter assisting in political advertising, research, message development and content management.
